How to Become a Modern Sports Agent for Women

Learn to Build Athlete Brands and Thrive in the Fast-Growing NIL Market 

Join a dynamic, fully narrated multimedia course designed for parents, coaches, managers, agents, and former athletes ready to break into the rapidly expanding world of Name, Image, and Likeness (NIL), the course specifically focuses on women’s sports, one of the most untapped and exciting frontiers in the industry.

This course is more than just education, it’s your launchpad to building a high-impact, profitable career representing athletes in the NIL era. Open to all genders, the program teaches you how to strategically position athletes for success through proven branding techniques, traditional and digital marketing strategies, and the tools to secure media exposure and high-value endorsement deals.

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  • Full breakdown of the Her Court, Her Agent course titled: How to Become A Modern Sports Agent for Women

  • A narrated, 10-page guide to help you assess whether your athlete, or you, are truly ready for top-tier deals. You can preview the layout with the screenshot on the left.

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Understanding the "Real Game" Off the Court

The Real Struggles Sports Agents Face Today

Aspiring Sports Agents

  • Hard to get in – No clear path, lots of gatekeeping
  • Don’t know where to start – Legal stuff, licensing, contracts? It’s overwhelming
  • No connections – Can’t reach athletes, teams, or brands

  • Struggle to get noticed – No credibility, no social proof

  • NIL is confusing – Everyone talks about it, but no one teaches how it really works

  • Can’t afford to fail – Most are funding themselves

  • The Barriers Aspiring Agents Face - (And Why Most Never Make It)

Veteran Sports Agents 

  • Falling behind tech-wise – AI, data, NIL, social branding — it’s shifting fast

  • More competition – Parents, coaches, managers acting like agents now

  • Clients expect more – They want marketing, visibility, brand deals — not just contracts

  • Tough to scale – You can only handle so many clients

  • Burnout – High stress, nonstop availability, emotional labor

  • Changing rules – NCAA, league policies, NIL laws — always shifting

Enter the World of Athlete Representation

Represent Talent. Build Legacy.

What is Her Court, Her Agent? 

How to Become a Modern Sports Agent for Women

An fully narrated, multimedia digital course for those ready to lead, represent, and dominate in the business of sports. Especially in the fast-growing NIL space.

This is an 11-week course built for action. Each week delivers new lessons, tools, and decisions that move you forward. Follow the weekly structure or move faster, it’s built to create momentum, not confusion.

Rooted in the knowledge of Trisonya Abraham, the first woman to represent a No. 1 draft pick in a U.S. pro league, and created by Tia Jones, a digital strategist behind national campaigns for iconic brands.

This isn’t concept. It’s action!

Trisonya Abraham 

Trisonya is a Compton native and 30-year Sports Agent Consultant, is a powerhouse in sports management and leadership. She made history as the first female agent to represent a No. 1 draft pick in a U.S. pro league and founded the first female-owned agency focused solely on women athletes. With global placements in the WNBA, WNBL, FIBA, and beyond, including breaking into the Korean market, she’s placed over 1,000 women in jobs worldwide and continues to lead the charge for women in sports.

 

STRATEGIZED FOR MAJOR BRANDS

Tia Jones

Tia Jones is a digital strategist with nearly two decades of experience leading high-impact campaigns for major brands like National Geographic, Neutrogena, Guitar Center, and Farmers Insurance. She specializes in SEO, email and content marketing/strategy, and audience growth, helping businesses, creators, and entrepreneurs turn attention into traction.

 

STRATEGIZED FOR MAJOR BRANDS

This Isn't Just Learning. It's Doing!

Each week of Her Court, Her Agent includes 3–5 sharp, narrated, focused lessons,  built to give you real skills, not fluff. You’ll also get:

  • How to read and review athlete contracts so you’re clear on terms, payouts, clauses, and what to watch out for
  • What it takes to negotiate deals that protect the athlete while keeping brands and teams at the table
  • How to scout talent, spot potential early, and evaluate whether an athlete is marketable and ready for rep work
  • How agents manage relationships, deal with follow-up, and protect their athletes’ reputations off the field
  • What agents do beyond branding, daily tasks, communication, planning, and dealing with logistics
  • Real outreach strategies that go beyond cold calls, learn how to pitch brands like Nike and get a reply
  • How to track athlete and brand trends so you can spot momentum and position your athlete where it matters most
  • How to use search data to measure visibility and leverage that info in NIL deals and brand negotiations

And at the end of every lesson, you'll get clear, actionable next steps, so you're not just learning. You're building momentum and real-world skills that translate directly into the shifting NIL space.

Who It's For

  • Aspiring sports agents ready to break into the industry

  • Athletes looking to take control of their own career path

  • Coaches who want to expand their influence and network

  • Parents managing their child’s athletic development

  • Former athletes exploring post-career opportunities

  • Entrepreneurs entering the business side of sports

  • Advocates focused on elevating women in athletics

  • Professionals shifting into sports representation roles

  • Creators building a brand in the world of women’s sports

  • Students interested in careers in sports and marketing

  • Community leaders empowering the next generation of athletes

  • Brand partners and sponsors supporting women athletes globally

What You'll Learn

  • What a modern sports agent really does, and how digital tools play a role

  • How to specialize in representing female athletes and fill market gaps

  • The different career paths in sports representation (beyond just being an agent)

  • How leagues, teams, and key decision-makers actually operate

  • Why mentorship matters,  and how to use it to grow and give back

  • The legal basics every agent should know: contracts, protections, and ethics

  • How to find clients, manage their brand, and build long-term trust

  • How to negotiate contracts that protect your client and get what they’re worth

Sylvia Crawley

"Trisonya Abraham is an exceptional sports agent whose integrity and professionalism are unmatched. During my time in the WNBA, her unwavering commitment to representing my best interests made all the difference. Trisonya’s transparent communication, strategic insights, and genuine care for her clients set her apart in the industry. I am grateful for her guidance and dedication, which allowed me to focus on my performance on the court while she handled everything off it seamlessly. She’s truly a game-changer!"

Michael Cooper

Laker Legend & WNBA Championship Coach

"I've had the pleasure of working with Trisonya as an agent over several years. Not only is she a delight to work with,but she also brings excitement and great leadership while  working with and for our young women of today's generation."

Penny Toler

Former General Manager - LA Sparks

"During my time in the WNBA and as Executive Vice President and GM of the LA Sparks, I saw firsthand Trisonya’s tireless efforts, integrity, and professionalism. Her deep understanding of the game,  both behind the scenes and in the spotlight, is unmatched. She’s sharp, grounded, and always thinking ahead. Anyone working with her is in capable hands."

Ann Meyers-Drysdale

Olympian - Hall of Famer

"I have known Trisonya Abraham for over 30 years, and she has consistently demonstrated exceptional professionalism, integrity, and dedication to her clients. Her extensive knowledge, fairness, and resilience have earned her the respect of both those she represents and those she negotiates with. A natural leader with a talent for building strong relationships, Trisonya is exactly the person you want."

Frequently Asked Questions

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Be the first to know about the course launch! 

Enter your email to get:
  • Full breakdown of the Her Court, Her Agent course

  • A guide to assess if your athlete, or you, are you truly ready for top-tier deals?

We won't send spam. Unsubscribe at any time.